The playbook

Level up your sales strategy, management approach and tactics.

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two men are sitting at a table looking at a tablet .
Sales techniques10 mins
How to Write a Compelling Brand Collaboration Proposal
Dan Lever|Apr 2, 2024
two men are sitting at a table talking to each other in front of a computer
Sales enablement8 mins
MEDDIC vs. MEDDPICC: Which One Do You Use?
Marissa Taffer|Mar 29, 2024
two men are sitting at a wooden table looking at a computer screen
Sales enablement7 mins
25 Essential BANT Questions to Qualify Leads Effectively
Marissa Taffer|Mar 28, 2024
a laptop computer is sitting on top of a wooden desk surrounded by books and a cup of coffee .
Sales management11 mins
How to Write a Compelling Audit Proposal
Dan Lever|Mar 27, 2024
a group of volunteers are helping an elderly woman in a wheelchair.
Product11 mins
How to Write a Winning Fundraising Proposal
Brendan Connaughton|Mar 26, 2024
a man is sitting at a desk using a laptop computer in a living room
Sales management11 mins
How to Write a Compelling CRM Proposal for 2024
Brendan Connaughton|Mar 22, 2024
Enterprise AE speaking to an executive team with an important report in the background
Sales techniques21 mins
What Is Enterprise Sales? (Includes Key Tactics and Strategies)
Marissa Taffer|Mar 21, 2024
a man and a woman are shaking hands in a living room
Marketing13 mins
25 Essential MEDDIC Questions to Propel Deals Forward
Marissa Taffer|Mar 21, 2024
a man is sitting at a desk talking on a telephone .
Sales techniques8 mins
How To Make an Effective Sales Cold Call (+ Scripts)
Mar 18, 2024
a woman is sitting at a desk talking on a telephone .
Sales techniques5 mins
How To Get Past Any Gatekeeper in Sales (+ Scripts)
Mar 18, 2024
Man with bow and arrow
Sales techniques9 mins
Sales ICPs: The Key to Better Targeting
Marissa Taffer|Mar 16, 2024
a man is sitting at a desk in front of a computer .
Marketing11 mins
How to Write an Effective Translation Proposal in 2024
Marissa Taffer|Mar 14, 2024
a desk with a lamp, pencils, a globe, a mirror and a stack of books
Marketing10 mins
How to Write a High Performing Grant Proposal
Marissa Taffer|Mar 5, 2024
a man is sitting at a desk using a tablet computer
Sales techniques13 mins
The Best Sales Presentation Software to Help You Put Your Best Foot Forward in 2024
Marissa Taffer|Mar 4, 2024
a woman wearing headphones is sitting at a desk using a laptop computer
Sales techniques11 mins
How to Write an Effective Virtual Assistant Proposal
Dan Lever|Feb 28, 2024
a stack of coins with an arrow pointing up on a table
Sales techniques25 mins
135 Essential Sales Statistics You Need to Know in 2024
Brendan Connaughton|Feb 26, 2024
a person is holding a card with the word follow up written on it
Sales techniques10 mins
14 Sales Follow-Up Statistics for Pipeline Success in 2024
Brendan Connaughton|Feb 26, 2024
a woman is sitting in a chair holding a microphone in front of a camera
Sales techniques13 mins
How to Write an Impactful Influencer Marketing Proposal
Brendan Connaughton|Feb 21, 2024