Turn event pitches into paid bookings
Send the pitch, the client agreement and the deposit request as one branded page, so a yes becomes a booking straight away.
4.6 out of 5 from 936 G2 reviews
Rated on G2 for proposals, e-signatures and a fast rollout
Built for the way event teams pitch
From first brief to signed deposit, the page works with the team.
Beat every other vendor to the inbox
Event clients often send the same brief to several vendors at once.
Open a template, drop in the event detail, hit send, and the proposal lands while the brief is still warm.
Never send a stale version
Head counts, menus and dates often move before the event.
Before they accept, edit the live page and the link they already have shows the new version. After acceptance the page locks, so a change goes out as its own page with its own acceptance.
See every open, close where it started
Qwilr emails you the first time the client opens the proposal, so your team can follow up while the deal is still warm.
The proposal, the client agreement and the payment sit in one place, so there is nothing separate to chase.
Less time per proposal, more events booked
Templates already carry your branding, packages and terms, so a new proposal is a matter of adding the event detail.
The hours saved on pitching, signing and chasing payment go back into the next booking.
Your events deserve a better first impression
Most pitches start in a file built for a different client. By the time it goes out, the prices have been reformatted and the branding has drifted, so the proposal undersells the event behind it.
Qwilr templates open with your brand, event visuals and packages set. Anyone adds the deal specifics, and the buyer opens a page that matches what you deliver.
Get paid the moment they say yes
Skip the separate invoice and the payment chase. With QwilrPay, the client pays the deposit in the same page they accept, and the accepted page locks, so you can start on the work sooner.
Scaling visual proposals across a global sales team
Clarion Events runs a global portfolio across exhibitions, sponsorships and events. With Qwilr, their teams replaced long static decks with branded proposal pages that are easier to build, easier to tailor and easier for buyers to engage with, delivering consistent quality across every portfolio and better insight into buyer engagement.
“Our industry is highly visual, and Qwilr proposals look far more impressive than the static documents we were previously using.”
Hannah Scott, Commercial Operations Technology Manager
Read the Clarion Events story
Already in your CRM, with payments when you want them
Qwilr connects to HubSpot, Salesforce, Pipedrive, Zoho CRM and Microsoft Dynamics 365, so deal data from your CRM flows into your proposals.
Add QwilrPay (powered by Stripe) when you want to take deposits inside the proposal.
View integrations
Get started with a template
Free reusable templates available for your event type
Explore event proposal templates
Questions event teams ask
Event proposal software is the tool event teams use to create, send and close proposals, with the client agreement and payment in the same document. Event agencies, planners, production companies, caterers and sponsorship sellers use it to pitch a package, get it signed and take the deposit from one branded page. Qwilr does this with reusable event proposal templates and an email the first time your client opens the proposal.
A complete event proposal covers the event scope and key dates, the package or service breakdown, inclusions and exclusions, pricing, payment terms and the client agreement. Production proposals add the run sheet, crew and supplier costs, sponsorship proposals add audience detail and tier comparisons, and conference proposals add the programme. Our guide to writing an event planning proposal walks through each section.
QwilrPay, the payment block powered by Stripe, sits inside the proposal, so the client pays the deposit in the same link they sign. You set the deposit as a flat amount or a percentage of the total, and clients pay by card, Apple Pay, Google Pay or bank payment methods such as ACH, BECS and SEPA, depending on their country. An accepted page can't be edited, so a scope change before the final balance goes out as a new page with its own acceptance. See how payments in Qwilr work.
Both, and the proposal, the client agreement and the deposit work the same way for each. An agency managing several client teams, or a production company with more than one sales lead, usually wants locked blocks so only admins can change the terms every proposal carries. Venue teams selling their own space have a separate venue proposal page.