5 Best Collaboration Tools for Sales Teams in 2025

You work in sales. You juggle emails, pitches, follow-ups, and endless Zoom calls. Deals evade you, messages vanish into the abyss of your inbox, and your CRM? It looks more like a crime scene than an organized pipeline.

You are here on the sales seesaw map. But. You want to be on the right side of the sales map.

Well, there’s a solution to all the noise.

The right sales collaboration tools can make a mighty difference in how teams interact and achieve their goals. In this article, we’ll explore how to choose the right tools, review the top five collaboration tools, and highlight the benefits of using them:

1. Qwilr
2. Salesforce Sales Cloud
3. Hubspot Sales Hub
4. Slack
5. Gong.io

How do you choose the right sales collaboration tools?

Before diving into the countless options available, start by asking yourself:

• How complex is my sales process?
• What integrations are essential?
• How well will it scale with my team?

6 core features to consider

#1 Real-time communication

Think of this as the heartbeat of your sales team: smooth messaging, video calls, and voice chats that keep everyone in sync (and in the know). The magic happens when your communication tool integrates with your CRM platform, allowing your team to function smoothly and always be on the same page.

#2 CRM and data integration

A tool that seamlessly syncs with your CRM is like a master key to all your customer data. Forget about manually entering information - it’s a major time-saver that reduces errors and ensures that nothing slips through the cracks.

#3 Document sharing and management

As we’ve said, sales teams often juggle proposals, contracts, and presentations. Choose a tool that offers cloud storage and makes sharing documents as easy as passing a baton. You’ll be able to collaborate effortlessly, no matter where your team is.

#4 Analytics and insights

Advanced analytics aren’t just numbers, they’re the fortune teller’s gaze, helping you track performance, predict trends, and fine-tune strategies. With AI-driven insights, you’ll get suggestions that can be the spark your team needs to shift gears and boost results.

#5 Automation and workflow management

Let automation take over the boring stuff: follow-ups, reminders, and lead assignments can run on autopilot, leaving your team more time for the creative heavy lifting. Custom workflows ensure that the tool adapts to your business, autonomously, so to speak.

#6 Security and compliance

Sales data is tricky business, and security is your first line of defense. Look for a tool that’s fortified with robust, sensitive security measures and compliant with data protection regulations (GDPR, CCPA) to keep everything safe and sound.

The 5 best sales collaboration tools

We included sales collaboration tools for every kind of business need in the list below. All things considered, take your pick in deciding which one will get the job done.

#1 Qwilr - Best for interactive sales proposals and proposal collaboration

For fast-moving B2B sales teams, juggling multiple tools for sales contracts, presentations, and proposals, can feel like navigating a maze. That’s why we designed Qwilr as a seamless express lane - eliminating detours and delays.

With built-in templates for essential sales documents and integrated e-signatures, you can craft dynamic web-based proposals that captivate buyers, present clear agreements, and finalize deals with a legally binding signature - all without switching lanes.

Qwilr streamlines sales collaboration by allowing teams to create, share, and track interactive proposals in a single platform, ensuring everyone stays aligned throughout the deal cycle.

Several team members can collaborate on the same page, even members without a Qwilr account. Members can edit the page and post internal comments, allowing for seamless collaboration and polished sales collateral.

Signature Features:

• Create interactive, mobile-friendly sales proposals: Ensures that sales proposals are engaging, responsive, and accessible on any device, improving buyer experience.
• Track prospect engagement with detailed analytics: Provides insights into how prospects interact with your proposals, helping you tailor follow-ups effectively.
• Seamless CRM integration (Salesforce, HubSpot, Zoho CRM): Allows sales teams to sync data and manage proposals directly from their existing CRM systems.
• E-signature and payment processing within proposals: Speeds up the deal closure process by enabling clients to sign and pay without leaving the document.
• Print-friendly agreements: for formal contracts and policies: Ensures documents maintain a professional format when printed, essential for legal and corporate purposes.
• Pre-filled forms: Pre-fill the names of who needs to sign and what signatures are pending. Reduces manual data entry errors and speeds up the approval process.
• Custom branding and interactive design elements: Enhances professionalism by allowing businesses to maintain brand consistency across all documents.
• Secure document tracking and permissions control: Provides control over who can access and edit documents, ensuring data security.
• 24-hour customer support: conveniently contact the team via email support 24/7 (with limited availability on the weekend): Ensures users get timely assistance when they need it.

Pricing:

Business: $35 UDS per user/ month.

Enterprise: $59 USD per user / month

#2 Salesforce Sales Cloud – Best for enterprise CRM & automation

Salesforce is a dynamic and versatile CRM platform that empowers businesses of all sizes to navigate the complexities of sales, customer relationships, and marketing with ease.

With its arsenal of automation, analytics, and customization tools, Salesforce acts as an all-star system, helping sales teams streamline their efforts, capture valuable leads, and craft personalized experiences for customers. It's the ultimate toolkit for businesses eager to scale, harness the power of data, and fuel their growth while building lasting connections along the way.

Its seamless integrations with marketing, service, and third-party tools create a unified ecosystem for improved sales collaboration.

Signature features:

• AI-driven insights for sales forecasting: Uses predictive analytics to help sales teams anticipate revenue trends and plan accordingly.
• Centralized pipeline and customer data management: Keeps all customer interactions and sales data in one place for easier tracking and collaboration.
• Custom dashboards and reporting tools: Provides tailored reports and visual data representations to track performance metrics.
• Integration with marketing, customer support, and more: Ensures seamless data flow between sales, marketing, and customer service teams.
• Automated lead scoring and prioritization: Helps sales reps focus on the most promising leads based on predefined criteria.
• Voice-activated CRM commands for hands-free updates: Allows users to update records and retrieve insights without manually entering data.
• AI-powered chatbots for sales support: Assists sales teams with instant responses and lead qualification through automation.

Pricing:

Essentials: $25 USD per user/ month

Professional: $80 USD per user/ month

Enterprise: $165 USD per user/ month

#3 HubSpot Sales Hub - Best for small and mid-sized teams

HubSpot Sales Hub is a user-friendly CRM platform that helps sales teams automate tasks, track interactions, and improve outreach efforts. It is particularly beneficial for small to mid-sized businesses looking for an intuitive and cost-effective sales collaboration tool.

HubSpot Sales Hub simplifies sales collaboration with an intuitive CRM, automated outreach tools, and real-time pipeline tracking. The platform’s integrated email tracking, meeting scheduling, and document sharing ensure sales teams stay aligned and responsive.

Signature Features:

• Email tracking and automation: Allows sales teams to see when emails are opened and clicked, enabling timely follow-ups and automated workflows for efficiency.
• Meeting scheduling and pipeline management: Provides built-in scheduling tools to book meetings effortlessly and manage sales pipelines with drag-and-drop functionality.
• Sales analytics and reporting: Offers in-depth insights into sales performance, helping teams track key metrics and optimize their strategies.
• Seamless integration with HubSpot’s marketing suite: Ensures smooth collaboration between sales and marketing teams by syncing data across HubSpot’s ecosystem.
• Free-forever CRM plan with robust capabilities: Gives small businesses access to essential CRM features without a subscription fee, making it an affordable solution.
• Customizable deal pipelines for different sales processes: Enables teams to tailor pipelines to their specific sales workflows, ensuring better deal tracking and management.
• AI-assisted email personalization and automation: Uses AI to craft personalized email content and automate outreach, increasing engagement and efficiency.

Pricing:

Starter: $20 USD per user/ month

Professional: $90 USD per user/ month

Enterprise: $150 USD per user/ month

#4 Slack - Best for team communication & collaboration

Slack is a communication tool designed to help sales teams collaborate more efficiently through instant messaging, channels, and integrations with other sales tools. It enhances teamwork (dreamwork?) and streamlines information sharing across departments.

With automation features like Slack workflows and AI-driven insights, sales teams can streamline approvals, deal discussions, and updates. Who doesn’t love a quirky Slackbot?

Instant notifications and searchable conversations ensure that teams stay aligned and can quickly act on opportunities.

Signature Features:

• Real-time messaging and file sharing: Enables instant communication and seamless file exchange, keeping teams connected and informed.
• Organized channels for sales discussions: Allows teams to create dedicated spaces for specific topics, deals, or clients, ensuring conversations stay focused and easy to find.
• Voice and video call functionality: Provides built-in calling features for quick check-ins, sales meetings, and virtual collaboration without leaving the platform.
• Integrates with Salesforce, HubSpot, and other CRM tools: Syncs with popular sales platforms to streamline workflows and ensure all sales data is easily accessible.
• AI-powered message summaries for faster updates: Uses AI to generate concise summaries of long conversations, helping teams catch up quickly without reading through entire threads.
• Automated workflow builder for task management: Allows users to automate repetitive tasks, such as follow-up reminders and lead assignments, improving productivity.
• Threaded conversations for better deal tracking: Keeps discussions organized by allowing replies within specific message threads, making it easier to track progress on deals.

Pricing:

Pro: $4.38 USD per user/ month

Business: $15 USD per user/ month

#5 Gong.io - Best for sales call analytics & pricing

Gong.io is an AI-powered sales intelligence platform that analyzes sales conversations to provide actionable insights. It helps sales teams refine their pitch, understand customer pain points, and improve overall performance based on data-driven recommendations. Neat.

It enhances sales collaboration by surfacing key deal risks, tracking buyer engagement, and aligning teams on strategy. By integrating with CRMs and sales tools, Gong ensures sales teams make data-backed decisions to improve win rates.

Signature Features:

• AI-driven sales conversation analysis: Uses artificial intelligence to analyze sales calls and meetings, identifying key trends, objections, and opportunities for improvement.
• Sales call recording with actionable insights: Captures and transcribes sales calls, providing data-backed feedback to help teams refine their messaging and close more deals.
• Deal risk detection and coaching recommendations: Identifies potential risks in deals based on conversation patterns and suggests strategies to mitigate them.
• Integration with major CRM platforms: Seamlessly connects with Salesforce, HubSpot, and other CRMs to centralize sales data and enhance pipeline visibility.
• Real-time alerts on at-risk deals: Sends instant notifications when a deal shows signs of stalling or customer engagement drops, enabling proactive intervention.
• Automated sentiment analysis on customer calls: Evaluates customer tone and language to gauge sentiment, helping reps understand how prospects feel and adjust their approach.
• AI-driven coaching recommendations for sales reps: Provides personalized, data-driven coaching tips to improve sales performance based on past interactions.

Pricing:

Custom pricing based on business size and needs.

Benefits of sales collaboration tools

You’ve come this far, but in case you still aren’t convinced, let’s take a deeper look at the powerful advantages these tools bring to your sales operations. They really make a world of difference!

1. Improved communication and alignment

Sales collaboration tools enable real-time communication, ensuring that team members can quickly share information, updates, and insights. With features like messaging, video calls, and shared workspaces, these tools help align sales and marketing teams, reducing misunderstandings and accelerating decision-making processes.

2. Enhanced productivity

By automating repetitive tasks like follow-ups, scheduling, and reporting, sales collaboration tools free up valuable time for sales representatives. This allows them to focus more on high-value activities such as lead nurturing and deal closing, ultimately improving efficiency and performance.

3. Better data-driven decisions

Advanced analytics and AI-powered insights provide sales teams with real-time data on customer behavior, deal progress, and sales trends. This helps businesses refine their sales strategies, optimize outreach efforts, and make data-backed decisions to maximize revenue.

4. Seamless customer interaction

CRM-integrated collaboration tools ensure that all customer interactions are well-documented and accessible across teams. This results in more personalized and timely responses, helping sales reps build stronger relationships with potential and existing clients.

5. Higher deal closure rates

With tools like Qwilr for proposal tracking and Gong.io for sales call analysis, teams gain better insights into customer interest and objections. This allows them to tailor their pitches effectively, address concerns proactively, and increase their chances of closing deals successfully.

6. Scalability and growth

Sales collaboration tools grow alongside your business. With automated workflows, integrations, and cloud-based accessibility, companies can easily scale their sales operations, onboard new team members, and expand their market reach without major disruptions.

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Work smart, not hard

We’ve come to the end of the journey. How’s that map looking? Is the grass greener on the other side? No doubt: By investing in the right tools, your sales team can streamline processes, enhance communication, and ultimately close more deals.

Evaluate your requirements, test different platforms, and choose the one that best aligns with your sales goals!

And if you really want to keep your team in sync and close deals with less back-and-forth, give Qwilr a spin - because selling should feel like a productive conversation, not a game of broken telephone.