Digital Marketing Contract Template

Ensure a successful partnership with our Digital Marketing Contract Template – get buy-in and alignment with clear expectations and deliverables.

Digital Marketing Contract Template

About this template

Our Digital Marketing Contract Template ensures a smooth buying journey, assisting your sales team in finalizing complex agreements and securing more clients.

What's included?

  • Introduction
  • Quote
  • Testimonial
  • FAQs
  • Call-to-action
  • T&Cs

About the author

Brendan Connaughton, Head of Growth Marketing

Brendan Connaughton|Head of Growth Marketing

Brendan heads up growth marketing and demand generation at Qwilr, overseeing performance marketing, SEO, and lifecycle initiatives. Brendan has been instrumental in developing go-to-market functions for a number of high-growth startups and challenger brands.

A digital marketing contract is a legally binding agreement between a digital marketing agency or freelancer and a client. It outlines the scope of work, deliverables, timelines, and payment terms for a digital marketing campaign.

This contract ensures that both parties are on the same page and protects the interests of both the agency and the client throughout the duration of the project. With a digital marketing contract in place, clients can have peace of mind knowing that their marketing goals will be addressed by the agency, while agencies can confidently deliver their services and get paid for their work.

A digital marketing contract is a crucial document used to formalize agreements between digital marketing service providers and their clients.

It is particularly valuable in the following situations:

Client onboarding: When acquiring new clients for digital marketing services, a well-crafted digital marketing contract is essential to establish a clear understanding of the scope of work, deliverables, and expectations. It outlines the services to be provided, the duration of the engagement, payment terms, and any specific provisions related to confidentiality or intellectual property rights.

Project engagement: Once you have secured a client for a digital marketing project, a digital marketing contract ensures that both parties are aligned on the terms and conditions of the engagement. It specifies the responsibilities of each party, the timelines for deliverables, the pricing structure, and any additional provisions relevant to the specific project.

Contract renewals:
For ongoing digital marketing partnerships, contract renewals are common. A digital marketing contract template simplifies the process by providing a framework for negotiating the renewal terms, making necessary updates or modifications, and ensuring a smooth transition from one contract term to another.

When it comes to digital marketing contracts, using Qwilr's online proposal software and templates offers a few key benefits:

1. Streamlined and Professional: Qwilr's template ensures professionalism in your digital marketing contracts. With a well-designed and structured template, you can present your terms and conditions in a clear and organized manner, leaving no room for confusion or misunderstandings.

2. Time-Saving: By using Qwilr's template, you can save valuable time that would otherwise be spent on creating contracts from scratch. The template is pre-designed with all the necessary sections and clauses, allowing you to simply customize it to fit your specific requirements.

3. Customizable and Flexible: Qwilr's template allows you to easily customize and adapt the digital marketing contract to suit your unique needs. You can add or remove sections, modify terms, and personalize the contract to align with your branding and style.

4. Legal Compliance: With Qwilr's template, you can ensure that your digital marketing contracts are legally compliant. The template includes essential clauses and provisions that protect your rights and mitigate potential risks, giving you peace of mind.

5. Consistency and Scalability: Using Qwilr's template ensures consistency in your digital marketing contracts, regardless of who prepares them. This is particularly important as your agency grows, allowing you to maintain a standardized sales approach and scale without the need for constant involvement from top-level management.

To use Qwilr's Digital Marketing Contract Template, simply follow these steps:

1. Start by clicking "Use Template" to create a copy of the template for your own use.

2. Customize the template to fit your specific needs by adding your company's name, logo, and contact information.

3. Fill in the necessary details such as the client's name, project scope, and payment terms.

4. Review the contract to ensure all the terms and conditions align with your agreement with the client.

5. Share the contract with your client by sending them a link or downloading it as a PDF.

6. Collaborate with your client in real-time by using Qwilr's commenting and editing features.

7. Once both parties are satisfied, electronically sign the contract using Qwilr's built-in e-signature functionality.

8. Track the progress of the contract by receiving notifications when the client views or interacts with it.

By using Qwilr's Digital Marketing Contract Template, you can streamline the contract creation process, save time, and ensure a professional and legally binding agreement with your clients.

A tool packed with features

Brand control

Establish your brand settings once and automatically apply to every piece of collateral.


Collect payments instantly from customers with Stripe or direct to your own payment system.

Security & GDPR

Add security features like password protection and link expiry to protect sensitive content.

Embedded content

Add Calendly links, videos, surveys, Looms, GIFs and more to every page.


Get deals signed on the spot with built-in e-signing ability.

Asset library

Create a library of reusable content for sales reps.

ROI calculator

Showcase your value with an interactive ROI calculator embedded in your Qwilr pages.

Team management

Set up permissions so your team accesses only what they need.

Interactive pricing

Empower buyers with interactive pricing plans and quotes.

Frequently asked questions

Ensure your digital marketing contract covers key aspects such as scope of work, deliverables, timelines, payment terms, confidentiality, and termination clauses. Protect your interests and establish clear expectations with clients using this comprehensive template.

Best practices for a digital marketing contract template include:

  1. Clearly defining scope, deliverables, and timelines
  2. Outline payment terms and cancellation policies
  3. Include confidentiality and intellectual property clauses
  4. Tailor the contract to your client's industry and needs
  5. Demonstrate your expertise and understanding of their business.