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The 10 Key Elements of Winning Sales Proposals

If you want to stand out amongst your competitors and make an impression that prompts buyer action, your proposal must be better than all the other ones the buyer has received. A stand-out proposal is not only memorable but engaging and accelerates the deal. There are many good sales proposals in the world, but the great ones win the business. Read More

6 Do’s and don’ts of writing a proposal

When you’re getting ready to close a deal, it can feel like you’ve already done most of the work. However, writing a proposal is just as important as the rest of the sales cycle. Here are six best practices to keep in mind. Read More

Electronic signatures: what to look for, what to avoid

Providing an electronic signature option can accelerate the closure of a deal. Before choosing a proposal or electronic signature solution, take time to understand your needs for integration, use cases, and compliance before starting your search—it will make it easier to understand which solution fits your needs. Read More

Overcoming sales objections: Price vs. Cost

Successful salespeople know that there’s an art to bringing price into the sales conversation—they also understand the differences between price vs. cost and how to demonstrate value, to overcome even the toughest sales objections. Read More

Demonstrating product impact with an ROI calculator

While it’s true humans make decisions primarily based on emotions, it’s also true that we use logic to justify our actions to ourselves and to others. And when you’re dealing with tight budgets, you must provide tangible evidence why purchasing your software makes good business sense— if you want to win the deal. Read More

How to write a proposal that wins more business

A good sales proposal contains certain standard elements— most salespeople are already familiar with the common components. Here, though, we provide an outline of the type of content to include in your proposals to boost the likelihood of making a sale and improve your closed/won ratio. Read More

7 Buyer Enablement Strategies for your B2B Sales Team

As much as buyer enablement is about making it easy for your customers to buy, it's also about creating a more empowered and knowledgeable sales experience. Consider your customer's perspective as you start building your strategy: what they’re looking for, why they care about it, the best time for them to learn. From there, you can start considering how your overall sales strategy needs to change. Read More

Winning more work: Presenting a winning quote, proposal, or pitch

An accountant could never send a quote where the numbers don’t add up. Nor should a visual brand send a proposal that isn't as stunning as the work they do. It all matters. Often, it is your sales proposal that introduces your brand to decision makers who are signing-off on the expenditure. We think it’s important to make sure you’re wearing your Sunday best. Read More