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Event Press Release Template

Use Qwilr's event press release template to help spread the word and capture media attention for your upcoming event.

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Multimedia press releases

Media is so much more than text in a newspaper, so your press release needs ot be more than text on a page. Insert full screen images, charts and videos right into the press release to help tell your story.

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Get social

Embed social posts from Twitter, Facebook and Linkedin to boost engagement with your press release.

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Personalise each press release

Up the ante by personalising your press release for each journalist by connecting Qwilr to your CRM to pull specific data.


Responsive design

Journalists are busy. Make their jobs easier by sending them a beautiful press release that looks great on any device - be in mobile, tablet or desktop.

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Get notified

Set up notifications for when your press release is opened so you know when to follow up.

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Understand what works

Connect analytics to your event press release so you can see who has viewed your document, when, for long and what content they engaged with most so you can tell better stories each time.

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Integrate it with your website

Send a seamless press release which looks like it's come straight from your website by adding a sub-domain (ie: to your Qwilr account.


Chat live

Include the live chat feature so journalists can simply reach out with any questions they may have while they're reviewing the press release.

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Lock down your news

Add password protection, time and view limits, or user authentication to your press release so you can control who sees the news and for how long.

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Easy embargo acceptance

Need a journalist to agree to an embargo? Use the simple 1-click accept button feature.

See the template in action

Frequently Asked Questions

Why use Qwilr to create an event press release?

Qwilr is proposal software that frees your team up from doing manual and monotonous work all the while creating beautiful, mobile-responsive and interactive documents.

With Qwilr, you’re able to embed the necessary information and data through case study videos, calendars, testimonials, pricing, to help your sales team maximise the chances of landing a deal.

Qwilr also integrates with your CRM system and features interactive quotes so back-and-forth is minimised and documents and information is kept all in one place.

What kind of content can I add to my event press release?

Say goodbye to boring PDF documents and hello to interactive Qwilr designs. With Qwilr, you can standardise the content used in every document all the while adding interactive elements to help make your pitch memorable to your leads. From Google Map embeds to YouTube embeds for video tutorials, our proposal software will help your sales team clearly communicate your company’s service and value proposition.

Can I add pricing to my event press release?

Yes! Qwilr lets you add pricing tables that clearly outline your company’s offerings and their prices. Then, upon receipt, your prospect can interact with the proposal and make any necessary adjustments they would like all by themselves!

Whether that is adding on services for an hourly, fixed or recurring basis, or opting in/out of certain optional service items, our proposal software gives your sales lead flexibility while freeing up your sales team from any unnecessary back-and-forth.

How can I make my event press release match my brand?

Qwilr’s proposal software includes a brand editor that lets you insert your brand colors, fonts and other branding design elements that you want to have stay consistent across all sales proposals and documents. With this editor, you can help streamline the sales document design phase, adding and removing components that are unique to individual customers while ensuring you maintain your company’s brand consistently across the board.

Will my event press release look good on mobile & tablet devices?

Building a sales proposal in Qwilr proposal software and sharing it as a webpage means that your leads will be receiving both an interactive and design-optimised proposal, regardless of which device they’re reading the document on.

How can I protect my event press release?

If you’re concerned about your sales document being accessed and viewed by an unintended reader, don’t be.

Qwilr comes with several security features to help ensure that your documents are only accessed by the intended recipient(s).

With options such as access expiry dates, whereby a document can no longer be accessed after a specific date, to passwords, Qwilr’s document security features help ensure that you and your company documents stay protected.

Start winning with Qwilr today

Start a free trial or get a personalized product demo from the Qwilr sales team.