Linkedin Marketing Proposal Template
Harness the power of LinkedIn with our LinkedIn Marketing Proposal Template – outline effective strategies to maximize engagement and inbound leads.
About this template
Captivate your prospective clients and navigate intricate proposal processes with our interactive and easy-to-use LinkedIn Marketing Proposal Template. Our template ensures an efficient proposal experience, helping your team secure promising LinkedIn marketing contracts and expand your business.
What's included?
- Introduction
- Your priorities
- What success looks like
- Our approach
- Service details
- Our achievements
- Our team
- Investment required
- Contact us
Included in our template
Impressive cover page
The cover page of this LinkedIn marketing proposal template features an optional video background to bring your pitch to life. Embed a team intro, client testimonial, or creative campaign reel right at the start to set the tone and grab attention. In a sea of static PDFs, this interactive first impression communicates innovation, credibility, and energy—qualities every client is looking for in a LinkedIn marketing partner.
Client priorities
Every successful LinkedIn strategy begins with a clear understanding of business goals. This section helps you mirror back the client’s stated priorities—whether that’s lead generation, brand awareness, talent attraction, or C-suite engagement. By customizing this part of the LinkedIn proposal template, you demonstrate that you’ve listened carefully and are tailoring your approach. It builds trust early and positions your services as a solution, not just a package.
Pre-filled services
LinkedIn marketing often involves multiple moving parts—ad campaigns, content creation, audience targeting, performance tracking, and more. The services section is presented in collapsible accordions, so you can explain each component in depth without overwhelming the reader. Whether you offer full-funnel LinkedIn advertising or organic content support, this section lets clients explore your offering at their own pace. It’s a cleaner, more engaging way to present a B2B marketing proposal.
Meet the team
Clients want to know who’s behind the work. This section gives you space to introduce your LinkedIn marketing strategists, ad managers, creatives, and analysts. Add bios, headshots, and LinkedIn profiles to build rapport and show the depth of your expertise. In a space built on professional relationships, this human connection can be the difference between getting shortlisted—or not.
Interactive quote block
Whether you offer monthly retainers, campaign-based pricing, or tiered packages, Qwilr’s pricing section helps you present it cleanly and transparently. Interactive elements allow you to showcase service inclusions, break down fees, and even provide clients with toggles or upgrade options. This isn’t just a pricing table—it’s a tool that helps clients understand value, avoid confusion, and move forward with confidence. The LinkedIn marketing services pricing proposal format is flexible enough to suit any agency model.
Pre-written agreement & accept block
The final section includes a digital agreement and built-in accept button, so you can lock in new business directly from the proposal. Add your terms, scope of work, or legal language—all easily editable to suit your contract needs. Clients can review and accept the LinkedIn marketing proposal instantly—no extra emails, no lost momentum.
Why Qwilr?
Design interactive proposals
Impress buyers with interactive proposals that stand out. Qwilr’s drag-and-drop editor makes it easy to create on-brand, stunning collateral — no design skills needed. Add videos, dynamic pricing, and ROI calculators to deliver a unique experience, while automated brand customizations ensure every proposal looks professional.
Built-in e-sign functionality
Combine stunning proposals, plain-text agreements, and secure e-signatures in one tool. Add print-friendly agreements alongside dynamic content and collect legally compliant e-signatures with ease. Track progress, capture multiple signatures, and close deals faster with Qwilr’s integrated e-sign functionality.
Real-time proposal analytics
Qwilr’s analytics provide full visibility into buyer engagement. Track when proposals are opened, signed, or shared, and get instant notifications for key buyer activities. See what buyers click on, how they engage, and prioritize follow-ups based on real-time insights—all designed to help close deals faster.
Templates for every use case
Explore templates for sales, marketing, customer success, sales enablement and more.
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Frequently asked questions
To create a compelling LinkedIn Marketing Proposal, include sections that showcase your understanding of the client's business needs, establish your agency as the best choice, and highlight your expertise. Cover areas like audience targeting, content strategy, campaign objectives, analytics, and pricing. Demonstrate how your tailored approach will drive engagement, generate leads, and boost their brand presence on LinkedIn.
- Clearly outline the client's business goals and target audience.
- Showcase your expertise in LinkedIn marketing strategies and tactics.
- Provide a detailed timeline and budget breakdown for the proposed campaign.
- Include case studies or success stories to demonstrate past results.
- Personalize the proposal to the client's industry and specific needs.
- Use visual elements like charts and graphs to enhance understanding.
- Emphasize the unique value your agency brings compared to competitors.
- Keep the proposal concise and easy to navigate for busy decision-makers.
- Identify your target audience and their specific business needs on LinkedIn.
- Showcase your expertise in leveraging LinkedIn's advertising and targeting capabilities.
- Highlight your track record of delivering successful LinkedIn marketing campaigns.
- Demonstrate how your services can help clients achieve their marketing goals on the platform.
- Provide case studies or testimonials to build trust and credibility.
- Tailor your pitch to address the unique challenges and opportunities in their industry.
- Offer a clear and compelling value proposition that sets you apart from competitors.