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Lead follow-up: how long should you wait?

Lead follow up is tricky. If you reach out too soon, you might seem overeager and scare sales prospects off. However, if you wait too long, you risk the possibility of your prospect losing interest. What is the optimal length of time for following up with prospects? Read More

How to write inclusive proposals

In my brief time working for an Australian company (I’m American) I’ve learned a couple of things. First, Australian people really use the word “bloke.”… Read More